From HR to IT: how Dalma streamlined its IT management with Primo
A conversation with:
Claire Maarek
Head of People, Dalma
“What do I love about Primo? Responsiveness, education, thoroughness, and excellent customer service (yes, that's four 😉 ).”
Company name
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About
Launched in April 2021, Dalma is the fastest-growing health insurance for dogs and cats in France. Three years after its launch, Dalma already protects 35,000 dogs and cats daily and has over sixty employees in France and Germany.
Industry
Insurance
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Challenge
Dalma faced significant IT management challenges as it rapidly expanded. With the need to onboard and offboard up to 10 employees a week at its peak across France and Germany, their initial reliance on equipment leasing proved costly and unreliable, necessitating a more efficient and scalable IT solution.
Solution
Primo provided Dalma with an all-in-one IT platform that streamlined device procurement, management, and security. This allowed Dalma to efficiently handle their growing workforce's IT needs, ensuring seamless onboarding, robust security measures, and effective asset utilization.
Results
Seamless device integration and management
Enhanced IT operations and security
Scalable and efficient IT management
Boosted IT efficiency and security compliance
Optimized device tracking and security
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Navigating IT challenges in a fast-growing startup

Claire, Dalma's HR Director, found herself managing IT tasks as the company rapidly expanded across France and Germany. She had to onboard and offboard up to 15 employees every three weeks, taking on the unexpected role of "Accidental IT Manager.”

Initially, Dalma opted for equipment leasing like many startups. However, as the team grew beyond 20 employees, the downsides—high costs, poor service, and reliability issues—became apparent.
“Our leasing experience was disappointing, offering minimal service and reliability with poor customer support.”
Claire Maarek,
Head of People, Dalma
The additional cost of leasing prompted them to switch to direct purchasing, despite being bound by a 36-month commitment.

Transitioning to Primo for IT management

After leaving Fleet, Dalma manually managed its IT fleet, tracking computer allocations in an Excel spreadsheet and lacking a security policy. This changed with Primo. They now manage both their old fleet and newly purchased hardware through Primo.

The results

1.
Streamlined onboarding and device procurement
Primo's all-in-one IT platform provided the flexibility and cost-effectiveness Dalma needed. Claire can now onboard employees effortlessly, whether they are remote workers in Germany or interns in Paris.

When Claire adds an employee in Payfit, it integrates directly with Primo, allowing her to place orders at competitive prices, with devices delivered preconfigured within days.

Primo also supports the offboarding process, helping to retrieve and reassign devices or prepare them for resale, ensuring optimal asset utilization.
2.
Enhanced security measures
As a company of 60 people, implementing security policies became crucial. Primo enabled Dalma to set up an MDM (Mobile Device Management) system easily, managing it intuitively through the platform.

Claire ensures all devices are up-to-date and security policies are enforced, reducing IT issues significantly. With Primo, she can remotely lock and wipe devices, safeguarding sensitive company data.

Dalma's next step? Achieving security certification, with Primo helping to deploy next-generation antivirus (EDR) across their fleet swiftly.
3.
Outstanding support and reliability
Claire highlights Primo's exceptional customer commitment. "Primo reacted quickly and provided both collective and individual support during our integration process.”
“What do I love about Primo? Responsiveness, education, thoroughness, and excellent customer service (yes, that's four 😉 ).”
Claire Maarek,
Head of People, Dalma
Primo helps clients determine the best security policies, educating employees on their importance, and allowing businesses to focus on their core mission: serving customers and innovating for the future.

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